Legacy Members - Pricing Structure | Dance Yourself Happy

New Clubbercise Pricing Structure

As part of my commitment to your health, wellness and happiness and for the effectiveness in which my business is run, I will be changing the structure of my pricing and how I collect class fees starting from 1st October 2018.

I will be phasing out Pay As You Go (PAYG) and instead will be introducing a monthly membership Direct Debit Scheme. Below I have outlined how things will be going forward and have tried to do it in such a way that you will feel happy and assured of the changes with a special price offer that is exclusively for you, my valued loyal customers.

Why?

The most important reason for you is having a membership scheme that will help you to be committed to attending classes regularly, so you can get the full benefits that my classes promote. Everyone has their own reasons for starting a fitness class i.e to be fitter & healthier, manage your weight, reduce your stress levels, have some 'me' time and of course, have a whole lot of uplifting fun! Alongside that reason there will often be a deeper motivation i.e. you don't feel confident as you are, that you feel down, lonely or sluggish and so often it's easy to forget why you started classes in the first place and disconnect to why being part of a fitness class is important to you. Whatever your reason is, the key thing is that you stay committed to improving your life and being a member of a class such as mine, has so many benefits but only if you attend regularly. Obviously, I want you to make the most of the benefits, by paying a monthly membership so you will be more inclined to stay motivated.
It allows me to grow and maintain my business in a more sustainable and structured way. With a PAYG scheme, my income goes up and down depending on the season. By committing you to a monthly membership, the costs will be spread out across the year, which allows me to forecast and plan my life more consistently. This in turn allows me to keep classes going longterm as my life and my business is evolving.

Prices

Prices will be increasing from 1st October 2018. HOWEVER, the great news is that I will be locking in my current customers (you), to reflect your current class price for a whole year if you sign up before the 22nd September 2018. This is because I truly value your custom and the commitment that you have shown to date. Also, I have reduced the overall price by an additional 7 weeks (almost 2 months) to take into account holidays such as Christmas and Easter, your holidays and any ad-hoc additional weeks off that may occur.

The Direct Debit Scheme

The scheme will be on a monthly rolling membership
You can cancel the membership scheme 14 days before the date of your direct debit is due if you no longer want to attend classes or if you know you cannot attend for a long period i.e. due to long-term sickness or injury for instance. However, if you do cancel your membership scheme and want to come back, the reduced exclusive price will no longer be applicable
As mentioned above, I have factored in 7 weeks per year as a reduction in price to allow for holiday periods and occasional sickness so you won't need to cancel your membership scheme for those occasions.

New Online Classes Option

As part of my new pricing structure, I have decided to include my newly developed Online Classes 'Club & Zumba In Da House' as an additional option. These are classes that I record from my living room each week (2 x Clubbercise & 2 x Zumba per month), which will allow you to have access to a weekly class that you can follow from home as well as a library of classes from past weeks. So, if you are really serious about shedding some pounds and can benefit from extra classes each week but can't always make it to a class, the online classes are a fantastic option. They are accessed via my website and the usual price of membership to my online classes is £15 per month, but will be offered to you at £10 as part of the packages below, so its a really cost effective way to keep fit. If you want to try before you buy, you can access a sample class here . If you choose this option, further details for accessing the online classes will be sent in due course.

Below I have included:

FOUR membership pricing options for you to choose from
Price comparison of your exclusive offer (sign up before 22nd September) vs the new customer price (from 1st October 2018)
Links for you to complete your direct debit mandate so you can take advantage of the exclusive price offer
Some anticipated Q & A's as well as 'Your Questions Answered"

OPTION 1 - One class per week - £22.50 per month | Changing to £26 from 1st Oct 18

Which offers the following benefits:

The most uplifting way of improving my fitness and confidence.
1 class per week on either Tuesday 7:15pm @ The Wick Community Centre or Wednesday 7:00pm @ Bromfords School
The choice of coming Tuesday one week and Wednesday the next.
No contract, just a rolling monthly membership.
The encouragement and support of Zarina and other members of Clubbercise with Zarina.
The opportunity to cancel my membership 14 days before the date of my direct debit.

OPTION 2 - One class per week + Unlimited Online Classes - £32.50 per month | Changing to £36 from 1st Oct 18

Which offers the following benefits:

The most uplifting way of improving my fitness and confidence.
1 class per week on either Tuesday 7:15pm @ The Wick Community Centre or Wednesday 7:00pm @ Bromfords School
The choice of coming Tuesday one week and Wednesday the next
UNLIMITED Access to my online library of both Clubbercise + Zumba (new class added weekly)
No contract, just a rolling monthly membership.
The encouragement and support of Zarina and other members of Clubbercise with Zarina.
The opportunity to cancel my membership 14 days before the date of my direct debit.

SIGNUP TO MONTHLY DIRECT DEBIT HERE: OPTION 2 - £32.50

OPTION 3 - Two classes per week £40 per month | Changing to £47.50 from 1st Oct 18

Which offers the following benefits:

The most uplifting way of improving my fitness and confidence.
2 classes per week on Tuesday 7:15pm @ The Wick Community Centre and Wednesday 7:00pm @ Bromfords School
No contract, just a rolling monthly membership.
The encouragement and support of Zarina and other members of Clubbercise with Zarina.
The opportunity to cancel my membership 14 days before the date of my direct debit.

SIGNUP TO MONTHLY DIRECT DEBIT HERE: OPTION 3 - £40

OPTION 4 - Two classes per week + Unlimited Online Classes £50 per month | Changing to £57.50 from 1st Oct 18

Which offers the following benefits:

The most uplifting way of improving my fitness and confidence.
2 classes per week on Tuesday 7:15pm @ The Wick Community Centre and Wednesday 7:00pm @ Bromfords School
UNLIMITED Access to my online library of both Clubbercise + Zumba (new class added weekly)
No contract, just a rolling monthly membership.
The encouragement and support of Zarina and other members of Clubbercise with Zarina.
The opportunity to cancel my membership 14 days before the date of my direct debit.

SIGNUP TO MONTHLY DIRECT DEBIT HERE: OPTION 4 - £50

OPTION 5 - Flexible Quarterly Plan £45 per 3 months | Changing to £52.50 from 1st Oct 18

This plan suits me if I attend classes occasionally e.g. every other week or every week one month and only 1 week the next.

It gives me total flexibility to plan classes around my other commitments and offers the following benefits:

The most uplifting way of improving my fitness and confidence.
Entitles me to do any 7 classes per quarter year at either class: Tuesday 7:15pm @ The Wick Community Centre and/or Wednesday 7:00pm @ Bromfords School
Allows a maximum of 3 class rollover to the following quarter (if I didn't manage to attend all 7 classes)
No contract, just a rolling quarterly membership.
The encouragement and support of Zarina and other members of Clubbercise with Zarina.
The opportunity to cancel my membership 14 days before the date of my direct debit.

SIGNUP TO QUARTERLY DIRECT DEBIT HERE: OPTION 5 - £45

Q & A's

If you have any questions you would like answered, please email them to me here: Ask Zarina and I will get back to you in 1-2 days. Also, any relevant questions that can help others, will be added (anonymously) below.

Q. Why are you changing things?

A. The answer is two-fold. Firstly I believe I offer a high quality class, which is really fun and uplifting for my customers and a great way to keep fit and highly preferable for many people rather than attending a gym. The issue with PAYG is that although the majority of you are committed to classes, there is a portion who will take or leave the class because there is no commitment required. This doesn't help you with your health, fitness, stress busting and weight-loss goals. PAYG allows you to relax and stay home or do something else less taxing instead if you're not really in a good mood. However, if you have paid for class already, you will be more likely to stay committed to attending and therefore become fitter, healthier and happier overall, which is why you started classes in the first place.

Secondly, my business is growing and evolving and I want to create a business model that is sustainable for me and my family. The Direct Debit model spreads the income of my classes evenly throughout the year. It's comparable in cost to you because I have allowed for 7 weeks of holidays, however, for my family life, we will be able to plan and forecast our lives rather than live on a knife edge with some really good months and some really bad months, I truly believe that this is a great option for everyone and I hope you can see that too and will continue to support and participate in classes as you have to date.

Q. Will classes still be £6 PAYG throughout September 2018?

A. Yes.

Q. Why do I need to sign up for the new Direct Scheme by 22nd September 2018 then?

A. It takes a week to activate the Direct Debit Scheme so that will allow enough time for the exclusive price scheme to begin on the 1st October 2018.

Q. After the 1st October 2018, will there be a PAYG option?

A. For an interim period there will be a higher priced PAYG option of £8 per class. This is priced higher as I'd like to encourage you to move onto the new membership scheme, which makes more financial sense. However, I realise that some of you may want to drop in from time to time, so this is an interim option to give you more time to decide. Just take into account that the monthly price will also increase if you don't join before 22nd September. Once the new system has settled in, I plan to phase out PAYG completely.

Q. Do we still need to book our spaces via your online booking system?

A. Yes, I still require information regarding attendances and cancellations week to week as well as for accounting reasons.

YOUR QUESTIONS ANSWERED

Q. What date does the payment come out

A. It is set for the 1st of each month with the first payment on 1st October

Q. Is the price the same on a 5 week month

A. Yes. The price will remain the same every month. Think of it as a monthly subscription from now on, rather than individual class prices.

Q. You've said that your business is expanding. Will you still be teaching the class

A. Yes absolutely. I will still be teaching classes with the occasional cover teacher if I am on holiday, sick or on on a course! My business is mostly expanding on the life-coaching side and overall with both businesses, I am trying to create a more sustainable business model.

Q. My work is changeable and I travel a fair bit, can you keep the PAYG option?

A. Unfortunately, the PAYG option will be phased out fairly soon. However, I have listened to you and therefore I have introduced Option 5, which allows for a more fluid way to attend classes if you know you can't consistently attend. There is also the opportunity to rollover up to 3 classes each quarter, so its a really great option if your diary is very busy.

For your ease, here are the payment links again - Deadline 22nd September 2018

OPTION 5 - £45 - QUARTERLY

THANK YOU, I LOOK FORWARD TO SEEING YOU SOON ~ Zarina